Thinking about trading in your current ride? You’re not alone — it’s one of the most common ways people save time (and money) when upgrading to a new vehicle. But how exactly is your trade-in pricing determined? And why do some cars seem to get a better offer than others? Let’s take the mystery out of it. At Brad Deery Motors, we believe in transparency, and we want you to feel confident every step of the way. What is a Trade-In, Exactly? When you bring us your current vehicle and we apply its value toward your next one, that’s called a trade-in. It's convenient, quick, and often comes with a tax benefit. Rather than selling privately — which takes time, effort, and sometimes a few awkward meetups — you can bring it straight to us and let us handle the paperwork. How Do We Determine Your Trade-In Value? It’s not just a guess or a number pulled out of thin air. There are a few key things we look at: 1. Year, Make, and Model Some vehicles hold their value better than others. Trucks, SUVs, and popular models from reliable brands usually earn more. Limited editions or hard-to-find trims can also work in your favor. 2. Mileage This one’s pretty straightforward. Lower miles typically mean less wear and tear, which means a higher value. If your car has fewer miles than average for its age, that’s a plus. 3. Overall Condition A clean, well-maintained vehicle gets a better offer. If there are warning lights, dents, scratches, rust, interior stains, cracked windshields, or smells like last summer’s fishing trip, it’ll bring the value down. On the flip side, keeping up with maintenance and having a clean interior can help your offer. 4. Modifications Custom wheels, lift kits, or aftermarket audio systems might look great to you — but they don’t always add value. In some cases, they can actually hurt your trade-in offer, especially if the changes reduce the vehicle’s general appeal or makes it harder to resell. 5. Market Demand We use a thrid party tool to see real-time data to see what similar vehicles are selling for locally and nationwide. (Most dealerships use the same tool.) If your vehicle is in high demand, you’ll get a better offer. If the market is saturated or buyers aren’t actively searching for that type of vehicle, it might impact your trade-in value. 6. Accident and Service History A clean accident history is always a plus. While previous repairs don’t automatically disqualify your vehicle, major collisions can reduce its value. Having a well-documented service history can boost your offer by showing you’ve taken good care of the car. What Can You Do to Maximize Your Trade-In Value? Here are a few simple ways to make your trade-in worth more: Clean it up. A basic interior and exterior detail can go a long way. Fix minor issues. Small things like dead bulbs or low tire pressure are easy to correct and show attention to detail. Bring maintenance records. Oil changes, brake replacements, and other regular service help prove your car has been well cared for. Know your payoff. If you’re still making payments, knowing what you owe will help us give you a clear and accurate quote. Don’t Forget the Tax Advantage In Iowa, trading in a vehicle can reduce the amount of sales tax you owe. For example, if you're buying a $25,000 car and your trade-in is worth $10,000, you only pay sales tax on the remaining $15,000 — not the full price. That adds up to big savings. Wrapping It Up We know your vehicle is more than just a machine — it's part of your daily life. Every car is different, and so is every offer. That’s why we work hard to give you a fair, honest trade-in offer based on real market data and a thorough inspection. If you’re ready to see what your current vehicle is worth, stop in anytime or start online at BradDeery.com/sellYourCar. We’re happy to answer questions and walk you through the numbers with no pressure. At Brad Deery Motors, we make car buying (and trading) simple, straightforward, and even enjoyable.
